Our client, Porter Coffee, was closed down due to the pandemic but still wanted a way to be present on social media and stay top-of-mind with their clients for when they reopened again. That is when I got the idea of ‘Thankful Thursdays’ where they would highlight one of their local vendors every Thursday around Thanksgiving. This also fit with their brand, which strives to offer quality local ingredients to consumers.
Thankful Thursday Campaign
Ally Foust 